On October 15, CXPA Canada hosted a meaningful event that united industry professionals to discuss customer experience (CX) and its importance in business. Key speakers highlighted the significance of translating CX success into executive language, evolving retail relationships, and utilizing quality research to understand customer behavior. The gathering emphasized collaboration and the potential for improved citizen experiences.
Tag: CX
The Mind Behind the Buy: How Brands Influence Consumer Choices
This blog-article was selected as a winner of the best research blogs contest Generation1.ca sponsors at Humber College each semester. … More
Leading by Association – In Conversation with Greg Melia, CAE
In this episode of Leading by Association, hear our founder along with Greg Melia, CAE discuss key elements of the “CX revolution” transforming businesses and industries today.
Opening Keynote Connecting the Dots with CX: Business, Data, Technology
This keynote focused on bringing to light trends in CX that impacted the work of data and insights professionals, and offered advice on newcomers to Canada breaking into the industry.
Simulating Reality for Better Experiences
Applying AR/VR to your marketing and insights strategy improves brand recall, experience, referrals, data quality, yielding overall better insights, says Olga Dubanevych.
