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Tag: Marketing Research

Posted on May 20, 2021August 8, 2021

From the Middle of the World to Vancouver! (1/2)

Guido Varela Delgado writes about his hopes of transferring his entrepreneurial and professional successes in Ecuador to his new life when he moves to Canada.

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Posted on March 19, 2021March 19, 2021

At the Frontier of Edutech

Quiet reflections on a life in edutech and later research.

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Posted on March 9, 2021March 9, 2021

Digital Transformation

This panel below curated by our founder represents a range of thoughts around how organizations and individuals have coped with change in the marketing research industry in recent years, and…

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Posted on January 17, 2021September 25, 2021

Are Polls Obsolete? Boosting Trust, Accuracy and Data Quality in Survey Research

What are the current issues facing the polling and marketing research industry? Tune into the discussions with our founder.

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Posted on October 18, 2020October 18, 2020

The Dummy’s Business Manual for AI Deployment

Hi (Jacques) Chan offers his view on the mechanics and philosophy of deploying successful AI projects in the initial stages of your interaction with data science.

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Posted on April 6, 2020April 7, 2020

Creative Entrepreneurship, Theatre and Relationship Marketing

Entrepreneurship for Élodie Paquette is all about balancing her business of mushroom coffee, theatre and relationship (marketing).

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Posted on February 22, 2020February 22, 2020

Canada’s Cannabis Retail Post-Legalization

The success of legal cannabis retail in Canada is uncertain amid widely differing distribution models in each province. Read all about the challenges and opportunities.

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Posted on June 21, 2019July 23, 2019

The Future is Now

Read all about some highlights and takeaways from new and disruptive technologies that impact how we conduct research at the Insights Association’s third annual NEXT Conference in Chicago.

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Posted on July 30, 2018February 11, 2019

How, Why and When to Use Your Brains for What: Neuroinsights in Marketing Research

By Aleksandar Simic Thinking of your daily trip to the grocery store – you enter with a shopping list, head straight to the aisles of interest, select the items you…

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Posted on July 30, 2018February 15, 2019

Inspiring Research Stories through Life Experiences and Myths

By Raquel Leon and Livia Mello On the night of July 19th, the MRIA’s Emerging Leaders Task Force (ELTF), with support from the Toronto Chapter and the Client-Side Researchers Council…

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