How AI Can Amplify Your Marketing
AI is leading a digital transformation of marketing and marketing research, by helping to turn data into actionable insights, delighting consumers and improving efficiency.
Category: Artificial Intelligence
Elevating CX – Your Dating Experience – With Chatbots
By Dana Krook The online dating world has a reputation for being both superficial and disappointing, yet it’s often the only way for singles to meet potential partners. The three…
Why Blockchain Matters for Marketing Researchers
How is blockchain relevant to market researchers? How can we use it to benefit our respondents? Matthew Unger writes this blog.
Saying is One Thing, but Doing is Another. The Case of a Little Robot in the Bank.
By Kristina Cigic, CMRP At ATB Financial, we’re testing out a new team member. She’s about 4 feet tall, her name is Pepper… and she’s a robot. Though people will play a…