Dissecting Cannabis Data
The Cannabis Marketing Association invited our founder to discuss the role of data in cannabis marketing strategy close on the heels of a February seminar she led.
Category: Consumers and Society
Achieving Productivity in the Pandemic
What did Olga Dubanevych understand about productivity hacks in the pandemic? Read her article.
Glass Ceilings, Bottlenecks and the Genesis of Breakthrough Brands
Legal cannabis has seen its share of bottlenecks and breakthroughs in North America. Read about how insights from cannabis in Canada enhance the pursuit of knowledge mobilization in this presentation made at AAPOR’s 75th Conference.
When It Comes to What Leadership Is, You’ve Been Duped
When does leadership fail? How do we institute accountability in our leaders to promote positive human outcomes? Lisel Douglas challenges status-quo leadership by demanding more empathy, foresight, transparency and pragmatism.
Back to USSR, De-globalization, and the “Doughnut Economy”
Iryna Lozynska traces the historical, political, philosophical and consumer dimensions of the COVID-19 public health crisis to navigate the roads ahead for consumers and society globally.
Responsible Use and Consumer Safety
Can police search cars for marijuana based on odour alone? Read about the laws that shape consumer safety in cannabis use in North America.
Bollywoodized! Human Data, Authenticity, and Indian Cinema.
What happens when the local talk shifts to market size, human data, and globalization through the lens of a billion plus dreamers and all other geographies? Highlights from a guest lecture at York University.