🎧 We’re excited to spotlight the upcoming ESOMAR Academy training, Breaking the Noise: Creating Strategic Global Impact with Research Stories and Partnerships, happening August 12–14.
In this podcast episode, ESOMAR’s Antonio Almeida sits down with this course creator Arundati Dandapani, multi award-winning data leader, author / storyteller, Founder and CEO of Generation1.ca, to explore the power of storytelling in research. They discuss how clarity can triumph over complexity, the emotional and strategic role of narrative, and how this training offers a hands-on, globally relevant learning experience.
🧠 The Big Question:
How can we build strategic global impact with research, stories, and partnerships? In today’s data-saturated world, storytelling is no longer just a creative add-on—it’s a strategic necessity. According to Generation1.ca’s Global Industry Skills Study 2025, storytelling continues to be high on most employable skills central to internal and external communications at the intersection of project management, business development and sales, data and AI literacy, all powered by must-have skills like critical reasoning and problem solving that drive more effective decision-making.
📈 Why this training matters:
According to Generation1.ca’s Global Industry Skills Study, storytelling, ethics, and strategic communication are among the most in-demand skills across insights, marketing, and innovation teams. As AI continues to grow, the human lens is more valuable than ever.
“We don’t need more noise. We need more meaning. Storytelling, when done strategically, breaks through the clutter and moves people to act.”
— Arundati Dandapani
💡 What You’ll Gain:
- Tools to craft research-backed stories that resonate across borders
- Skills to collaborate effectively across teams and cultures
- Frameworks to combine AI insights with human-centered narratives
- Confidence to lead, influence, and inspire through strategic storytelling
🔗 Register for this Virtual Academy Training Now!
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