Breaking through the clutter of brands on social media can be a consistently tough challenge. Ankitha Ramakrishnan presents several use cases in how today’s brands can learn from the best when strategizing for social media success.
Internet and social media use have had a long enduring impact on dipping self-esteem globally. A quarter of Canadian cosmetics consumers buy and use skin-care products most frequently, offering brands an opportunity to revaluate their social media imprint. Read about this in Stefany Jovel’s article on this trend.